This week we’re talking to Apryl from Folksy shop Blue Daisy Glass
Apryl has developed a range of very eyecatching pendants, with just about every colour combination to choose from in this very simple pendant design. Fusing delicate images to some of the pieces adds extra interest and fun, whilst others have bold statement designs and colours.
Could you describe your shop?
A collection of contemporary fused glass jewellery. Each piece is unique, having been designed then cut by hand before being fired in a kiln. The finished pieces are eye – catching and very tactile. As well as pendants there are earrings, cufflinks and a range of recycled bottle objects.
Who does your Folksy shop appeal to?
With such a varied price range my customers range from young girls who want some sparkle to women that want an alternative to high street necklaces at affordable prices. The beauty of the pendants is that they can be dressed up or down depending on the individual necklace chosen. In fact, the same pendant looks completely different on a leather cord as opposed to on a choker, thereby increasing its appeal.
Is this your day job?
My day job is a chauffeur to 2 children and I fit in glass work around that. The youngest has just started school so I’m looking forward to spending more than an hour at a time crafting.
Have you been into craft and the handmade lifestyle for long?
After graduating with an Environmental Science degree I worked as a teacher in a remote area of the USA. Without a TV for entertainment I found a hidden artistic bone and have tried many crafts since then. My love of ceramics provided me with a kiln and glass fusing soon followed. Nothing is quite as exciting as opening a kiln after a day of waiting to find out what alchemy has taken place inside
Where do you promote your shop
At the moment most of my advertising is rather local. I sell at craft fairs and farmers markets collecting email addresses as I go. I now have a long list of contacts to whom I send a regular newsletter. My resolution this year is to replace that with a blog.
Do you have plans to expand your business in the future?
I hope to develop a range of eco-friendly jewellery that will involve smashing up lots of wine bottles and fusing them together. I would also like to expand the range of workshops that I currently teach.
What advice would you give to someone thinking about opening up a shop here on Folksy?
Try the daily listing clubs. I almost gave up but since joining my sales started to take off.
We’d love to hear your comments!
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