This week we’re talking to Caroline Cummins from Folksy shop Little Paper Gallery
Could you describe your shop?
My folksy shop sells a fun range of greeting cards inspired by childhood memories and the little, everyday things in life. All the illustrations are hand drawn by me with pen and ink and then brought to life in photoshop with colour and scanned bits of paper.
Who does your Folksy shop appeal to?
Anyone who likes a little bit of nostalgia with a touch of the good old British seaside thrown in.
Is this your day job?
It is my day job although I don’t spend as much time as I’d like to as I also have to organise my hectic household and two young boys. Before I had a family I worked as a graphic designer but illustration is what I really love and this allows me to be flexible with my time.
Have you been into craft and the handmade lifestyle for long?
Selling my own work as cards and prints is new for me but I have always been creative – from making outfits as a teenager to giving old furniture a make-over, I’ve had a go!
Where do you promote your shop?
Through my blog My Paper Affair and on facebook
Do you have plans to expand your business in the future?
I will have prints available in my shop soon (they are at the printers as I write) and I’m working on several new ranges including a Christmas range which is a challenge at this time of year! It’s not always easy working by yourself as your time has to be split between the creative stuff and contacting galleries and shops to promote your work. I guess my ultimate goal would be to have stockists up and down the UK.
What advice would you give to someone thinking about opening up a shop here on Folksy?
Good, clear photographs of your products and promote yourself! I haven’t had huge sales but I notice that I get sales if I post on the Folksy forum or facebook. People have to know you’re there!
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