Weekend of the Maker – the workshops

weekend of the maker workshops

As part of the Weekend of the Maker on 26-27 November 2016, we’re running a programme of hands-on craft workshops and business development sessions to give you with the skills you need to be a maker today. All the sessions will be held at Roco in Sheffield.

We’ve pulled together an awe-inspiring line-up of experts – from embroidery with Marna Lunt and stained glass with Jenny Newall to social media tips with Queen of Instagram Sara from Me and Orla, and photography for makers with the brilliant Emily Quinton and Yeshen Venema.

weekend of the maker workshops

There will also be drop-in macramé and chunky knitting workshops going on over the weekend, which you can pay for on the day, as well all the talented designers and makers selling their wares at the Weekend of the Maker Crafty Fox Market – which is totally free to get into! Plus we’ll be getting together for an evening social on the Saturday night introduced by founder of folksy.com James Boardwell, where you’ll have a chance to drink cocktails and mingle with other makers. We are predicting festive fun and good times.

Here’s the full list of workshops that are happening over the weekend. Just click the buttons to read more and book your place.

Saturday workshops

Marna Lunt, workshop

Make a Snow Globe Embroidery Sampler

with Marna Lunt

Embroidery artist Marna Lunt will be running a fun and bright embroidery sampler workshop using her favourite collections of snow globes as inspiration.

Using screen-printed designs on linen taken from hand drawings of Marna’s (extensive!) collection, you will learn loads of stitches to make fun textural pictures and a bit of appliqué thrown in. You’ll learn the techniques Marna uses in her own work and have a day to ask any questions about how her work has developed, working with the BBC and national magazines and all about thread therapy.

You will go away with a fabulous embroidery cushion panel to use, frame or display, or there will bit lots of smaller designs to make into bright and cheerful pin cushions.

About Marna
Marna Lunt is a contemporary textile artist based on the borders of the North Yorkshire Moors in north-east England. Her beautiful work is heavily influenced by the landscape of the beautiful moors surrounding her and the colours and textures found dancing in the heather. Marna’s roots are in fine art and she has been extensively trained in the field. She combines hand stitching, layering of fabrics, appliqué and embroidery techniques with painting and printing and painted to create her pieces. She was recently featured in BBC programme MAKE! Craft Britain

Cost: £65 plus booking fee
Saturday 26 November
10-4pm
Only 15 places available

Weekend of the Maker workshop

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Sara Tasker, Me and Orla, workshops, Instagram, Sheffield, weekend of the maker

How to use Instagram to grow your craft business

with Sara from Me & Orla

Do you look at other people’s Instagram accounts and wonder how they have so many followers and how they manage to get so many likes? Do you wish you understood the secrets of Instagram? Do you know how to use Instagram to support your small business? Have you even ventured on to Instagram yet?

In this workshop Instagram queen Sara Tasker – aka @meandorla – will show you how to style and take great and easy product photos for Instagram using just your phone, why Instagram can help you grow your business and sell your products, and how to do it well.

You will be invited to bring along some of your own products to photograph and style during the day, so you leave the session with new photos ready to use.

This workshop is suitable for people who are just starting out or haven’t started selling their work yet, as well as more experienced sellers who would like to learn more about Instagram and how to grow their fanbase.

About Sara
We very much doubt there’s anything Sara Tasker doesn’t know about Instagram. Sara is a stylist, writer and photographer who started her blog, Me and Orla, as a record of her thoughts, ideas, recipes, shopping lists and things she ate in cafes. In January 2013, she re-activated her dormant Instagram account and started a 365 photo project, sharing her days with her 90-something followers. By April that year she had hit over 35k follows. In the summer of 2015, her Instagram account had grown so much that she was able to quit her job in the NHS to devote herself full-time to her online adventures. Sara now has 135k dedicated fans on Instagram, and works with brands to develop their Instagram strategies and mentors independent creatives who want to grow their presence on Instagram and take their Instagram account to the next level. Follow Sara on Instagram.

Cost: £40 plus booking fee
Saturday 26 November
10.15am – 12.15pm

Weekend of the Maker workshop

 

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free talk, yeshen venema, weekend of the maker,

What makes a good product shot (free talk)

by Yeshen Venema

Professional photographer Yeshen Venema has been working with designers and makers for a long time now. In this free talk, he’ll share his tips on what makes a good product shot, using examples from his own practice, and sharing tips on how you can take better product photographs of your own work. The talk will be followed by a Q&A session.

This talk is free but spaces are limited so please book early to secure your space.

Yeshen is also running a hands-on workshop on Sunday 27 November, for anyone looking for more practical advice on how to take a good product shot. See below for more details of his hands-on workshop, where you are encouraged to bring along your own products and learn how to photograph them well without expensive equipment.

Read our interview with Yeshen here >

Cost: free
Saturday 26 November
2-3pm

Weekend of the Maker workshop

 

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workshops, sheffield, business development

How to get seen – an introduction to social media and Google

with Folksy

In this workshop we’re looking at how to increase your visibility and get your shop seen. We’ll show you how to write product titles, descriptions and tags for Google and other search engines, and help you understand what ‘keywords’ are, how they work and how to find the right ones for you. As part of this we will look at how you can define your niche and how a strong brand identity and limited product range can help you be seen.

We’ll also look at the different social media platforms available, talk about the pros and cons of each one and help you choose the right one for you.

The session will be run by Camilla Westergaard, content lead at Folksy.

This workshop is suitable for new sellers and anyone thinking about starting their own creative business, as well as experienced sellers who want to understand more about Google, SEO and social media. 

About Camilla 
Camilla is the content lead at Folksy, which is just a fancy way of saying she’s in charge of words and pictures. Before working at Folksy, Camilla had her own small business Butterscotch and Beesting which could even be found on the shelves of Liberty’s of London, so she understands the good and bad bits of being a maker, and knows how many skills you need to master. Since working at Folksy, she has learned to embrace Google, keywords and all forms of social media (even Snapchat if the filter is tempting enough), and is determined to pass on her knowledge to anyone willing to listen.

Cost: £20 plus booking fee
Saturday 26 November
4.15-5.45pm

Weekend of the Maker workshop

 

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Hilary Pullen, SEO advice, workshop

One-to-one sessions – and a free book!

with Hilary Pullen

If you’d like detailed advice about your online shop, website, blog or social media, you can book a 30-minute one-to-one slot with online selling and marketing expert Hilary Pullen.

Hilary will look at how your shop performs on Google and give you practical tips on how to improve where you rank for the most important searches. She will give you tips for writing more effective product titles and descriptions. She will also review your social media platforms and your blog (if you have one) and help you form a strategy for your social media, so you can learn how to reach more people and grow your brand.

You will also get a copy of Hilary’s book Online Marketing for your Craft Business so you can keep learning at home.

These sessions are suitable for anyone who already has a Folksy shop, a website or a blog, or just sells through social media. 

About Hilary
Hilary Pullen is a social media all rounder and a crucial member of the Folksy team. She runs Craft Blog Grow and knows her way around Google Analytics, SEO, writing content and social media optimisation skills for building and engaging your followers. Hilary is the author of the craft seller’s bible Online Marketing for your Craft Business

Cost: £20 plus booking fee – including a copy of Hilary’s book
Saturday 26 November
various times – only 8 sessions available

Weekend of the Maker workshop

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Stitch-Up Workshop, Macrame workshop

Drop-in mini macramé plant hanger workshop

with Stitch-Up

Join Jen from Stitch-Up and create your own mini hanging planter using different macramé techniques. Jen will have a range of different coloured yarns for you to choose from, so you can choose the colour of your plant hanger. It even includes a cactus or succulent for you to take home too!

About Stitch-Up
Stitch-Up is an innovative social enterprise dedicated to teaching, showcasing and promoting yarn craft in a modern world. It is a collective of talented makers and designers, who offer modern, fresh and exciting workshops, events and community projects to engage and inspire people of all ages and abilities to learn a valuable new craft skill. Sustainability is one of the core values of Stitch-Up, so they use recycled, locally sourced and ethical materials and processes where possible. 

Cost: £10 (pay on the day) 
Saturday 10am-5pm

Photo by @lemonandsugarprints


Sunday Workshops

 

Stained Glass workshop, stained glass unicorn, Jenny Newall

Stained Glass Taster Day

with Jenny Newall

Design and make your own stained glass decoration using the Tiffany-style method with practising stained glass artist Jenny Newall in our Stained Glass Taster Day.

This is a fun-filled day where you’ll get a hands-on lesson in the art of stained glass making from a talented stained glass artist. Over the day, you’ll be shown different stained glass techniques and gain an understanding of the art form.

You’ll make your very own stained glass suncatcher or festive decoration to ‘deck the halls’ this Christmas or give as a gift to a loved one.

About Jenny Newall
Jenny Newall is a practising stained glass artist based in Shropshire. Her work ranges from bespoke modern windows to giftware. She also runs stained glass workshops at her studio. You can read more about Jenny in our  Meet the Maker interview.

Cost: £65 plus booking fee
All-day workshop | 10-4pm Sunday 27 November
Only 10 spaces available

+ Students must be over 16 years +

Weekend of the Maker workshop

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Emily Quinton Workshop, Weekend of the Maker, Sheffield

Photography for Makers

with Emily Quinton

You’ve spent hours making something beautiful, but to get people to notice your work online you need to be sharing great images not just in your shop but also on social media. You need to inspire people with what you make and learn how to tell your story through images.

In this workshop, photographer, blogger and Instagrammer Emily Quinton will show you:

  • how to tell your visual story through photographs taken on your phone or camera
  • how to develop your own photographic style
  • how to style your creations and your work-in-progress shots
  • basic photo editing on your phone
  • tips for building your social media following on Twitter, Facebook, Instagram and Pinterest.

This workshop will help you to improve your photography, no matter what camera or phone you have. You’ll come away knowing how to create and share beautiful images that will help you grow your audience, understand how to connect with them, get more attention for your work and more sales!

Workshop attendees will also get a month of free Makelight Membership! makelight.com

This workshop is suitable for anyone just starting out, as well as more experienced sellers who would like to learn more about social media (particularly Instagram) and how to grow their fanbase.

About Emily Quinton
Emily Quinton is a photographer, writer, blogger and maker. She has worked as a professional photographer for a decade and has 370k followers on Pinterest and over 80k followers on Instagram, where she posts photos taken on her phone every day. Her first book, Maker Spaces, was published in Spring 2015 and is a collection of thirteen photo-essays about inspiring makers and their homes. Emily developed her popular online Makelight photography courses to help people get to grips with creating great images for their creative businesses.

Cost: £30 plus booking fee
Sunday 27 November

Session 1: 10-11.30am
Session 2: 1.45-3.15pm

Weekend of the Maker workshop

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Yeshen Venema workshop

Product Photography

with Yeshen Venema

One of the most important things to get right when you sell online is your product photographs: good product shots will help your products get seen, shared and shopped!

In this workshop, professional photographer Yeshen Venema will show you how to take brilliant photographs of your products using only natural light and without any fancy equipment. He’ll look at different types of products – from textiles to prints and cards and small reflective items like jewellery – and share tips for shooting them for your online shop.

This session is about teaching the skills you need to take your own product shots, so expect to leave the workshop armed with lots of knowledge you can apply at home rather than a new set of product shots.

This workshop is suitable for anyone who would like to learn how to take better photographs of their products.

About Yeshen
Yeshen Venema is a photographer and film-maker who has earned his reputation as the designer/maker’s favourite photographer. He is passionate about designer/makers and small businesses and his list of clients includes St Jude’s, Sue Pryke and Simple Shape. Where possible, he likes to work alongside clients in his studio, so they can be involved with the shoot and see how it all comes together. He describes his photographic style as “more natural, using graduated lighting, minimal props and mixing up textures”. When not taking pictures and making films, Yeshen write for blogs and magazines on the subject of photography. 

Cost: £30 plus booking fee
Saturday 27 November
11.45am-1.15pm

Weekend of the Maker workshop

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moonko, workshop, weekend of the maker, how to sell to shops

How to sell to shops

with Debbie Moon from Moonko

Selling to shops and galleries can be daunting when you’re just starting out. What’s the best way to approach them? Are your prices right? What’s the difference between wholesale and sale or return – which is best? What’s a mark-up and what do you do about VAT? What about postage – who pays for that and are you charging too much? Do you need a catalogue, a line sheet or are a few photos enough. How do you invoice a shop for products sold?

Don’t worry! In this workshop Debbie Moon from Moonko, a beautiful independent shop in Sheffield city centre specialising in original pieces by designers and makers, takes you through the process and tells you what you need to know. After this workshop, you’ll feel confident and ready to approach retailers and galleries with your work.

This workshop is suitable for anyone who is considering selling their work shops or galleries at some point or sellers who already have a few stockists but would like to reach more.

About Debbie
Debbie Moon first set up Moonko as an online store stocking stylish and sustainable gifts with an emphasis on handmade and originality. She opened the doors to her very own bricks-and-mortar shop on Division Street in Sheffield City Centre in late 2013 and it soon established itself as the go-to destination for present buying. Debbie is passionate about supporting both established and emerging designers – often stocking products by makers who are just starting out with their businesses or still at university. The Moonko staff know all their makers by name and provide as much encouragement and support as possible. Follow Moonko on Instagram 

Cost: £20 plus booking fee
Sunday 27 November
3.30-5pm

Weekend of the Maker workshop

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Hilary Pullen, SEO advice, workshop

One to one sessions  – and a free book!

with Hilary Pullen

Hilary will be running more one-to-one sessions on Sunday, where you can get tailored advice about your online shop, website blog and social media. See Saturday for more details.

Cost: £20 plus booking fee – including a copy of Hilary’s book
Sunday 27 November
various times – only 6 sessions available

Weekend of the Maker workshop

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Chunky Knitting Workshop, Wool Couture, Weekend of the Maker

Drop-in Chunky Knitting workshops

with Wool Couture

Pompom Christmas Baubles Workshop – £6
Make your own pair of Christmas baubles – a playful handmade addition to your Christmas tree.

Chunky Scarf Workshop – £15
Make your own chunky scarf from pure merino yarn – a perfect winter accessory or great gifting idea.

About Wool Couture
Wool Couture is run by Claire Gelder – a passionate designer bursting with ideas and imagination. She is also a former Director of the NHS Claire and a strong advocate of the therapeutic value of crafts and their ability to support better mental health. While working in the NHS Claire used knitting to de-stress and relax. She started knitting with giant wool so she could get results more quickly and fit more craft into her hectic schedule! She now has a very different (and more creative!) career and is a campaigner for real wool.

Cost: £6 – £15 (pay on the day) 
Sunday 11am-5pm

 


The Weekend of the Maker is an event by Roco, Crafty Fox Market and Folksy.
Read more about the event and the craft fair here

weekend of the maker

Year of Making Sheffield

 

The Weekend of the Maker is proud to be part of The Year of Making

pic credits: Crochet Hello Sign by PomillyCup of Courage by Katie Abey

 

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2 Comments

  • […] what she’s talking about. We’re thrilled that Emily is running a workshop at our Weekend of the Maker event in Sheffield on 27 November, where you can learn how to create beautiful photographs for […]

  • November 5, 2016

    Ellen-Arwen

    Please hold some events that are spread out round the country – I’d love to go to a Folksy event, but it’s just too far :(