Posts filed under “Shop Front”
Shop Front – Love Marks
Wee Love Mole – Quernus Crafts High street shops spend huge quantities of cash on marketing experts that will build their brand and make their products appeal to a certain demographic of society. Many companies are desperately seeking what’s known as ‘brand love’ using social media to compete for fans and followers. Saatchi and Saatchi [...]
SEO tips – how to grow your network
Search Engine Optimisation (SEO) means finding ways to improve your website design and content so that it appears closer to the top in search engine results pages (serps) This post is all about ways in which networking helps to build up your ranking and improves the chances of buyers seeing your items in a [...]
Shop Front :: Custom Designed Banners
Written by Tracey Smith of Cinammon Jewellery Last time I wrote about the importance of using your shop banner to create a whole identity or “brand” for your shop. This week – how to get the banner of your dreams! If you own a graphics program such as Photoshop or Paint Shop Pro and feel [...]
Shop Front :: Shop Banner Design
Spruce up your Banner! Written by Tracy Smith of Cinnamon Jewellery Setting up your Folksy shop is pretty exciting. Making your items, photographing and listing them to create your new online venture takes a lot of time and effort. You want to create a whole look and feel to your shop that reflects the items [...]
Shop Front :: SEO tips, Google test your shop description
Welcome to the next post in our series of ‘Shop Front’ articles containing practical tips and advice for makers and crafters. These artices will help you improve the appearance and online visibility of your Folksy shop front (and hopefully help you to sell more lovely handmade items!). Thanks to Leanne from Folksy shop See the [...]
Shop Front :: Drive traffic to your shop with easy SEO for images
Written by Leanne of Folksy shop See the Woods (all images are available on Folksy, just click an image for more details) More than Words. We all know by now that good photos are the key to selling online. There is plenty of advice right here on the Folksy Blog to make getting that perfect [...]
Shop Front :: Listing and Time Management
In the last few posts we’ve been talking about what to write in your descriptions, bios and how to successfully incorporate keywords into your listings, to improve your search engine rankings. But when do you get the time to read this advice, let alone act on it! Making stock, Photographing stock, Listing, Promoting / Advertising, [...]
Shop Front :: Descriptions and Labels for Handmade items!
This post in our series of Shop Front articles is all about writing the very best, accurate descriptions of your handmade item and supplies. Showing you how to write a ‘Power Paragraph’, naturally incorporate keywords and also how to format your descriptions for maximum impact and readability. The Folksy Knowledge Base (a very useful resource [...]
Shop Front :: Titles, Using Keywords and Understanding SEO
What is SEO and why do I need to know about keywords? SEO is short for Search Engine Optimisation, also known as getting my stuff to appear near the top in a google search! It is important to have a grasp of good SEO practice in order to increase the the number of visitors to [...]
Shop Front :: Improve Your Shop Bio Content and Layout
Writing your Folksy shop bio – what to write and how to lay it out. (Edited November 2011) This post in our series of Shop Front articles detailed information about using HTML to improve the appearance of your shop profile page. Since the relaunch in November 2011 this is no longer part of the site. [...]