In the second post in our Selling to Shops series, Clare Yuille looks at wholesale catalogues. What should your wholesale brochure look like, what information should you include and what kind of photographs and extras do retailers need?
Folksy seller Emily Clark from Larryware has been on Twitter since it started in 2006. Here she shares her tips and tricks for anyone who feels daunted by the size and speed of it all, so you can learn to love it too!
As part of our Selling to Shops series, Clare Yuille from the Indie Retail Academy looks at Buyers’ Packs. What is a buyers’ pack, why do you need one and what should go into it?
Paper flower artist Helen Wilde from Paper Bea Company is interviewed by illustrator Amanda Hartley from Hofficraft about her gorgeous paper wedding flowers and wild flower gifts for gardeners, inspired by her cottage garden in Derbyshire
Meet Amanda Hartley from Hofficraft, a Welsh illustrator making hand-painted Easter egg decorations, miniature cacti, shrink plastic badges, cards and lots of other goodies from her home studio in Oxfordshire
We talk to textile artist Heidi Meier, who started by making nursery art and now creates original embroidered artworks that capture a moment in time, nature and the changing seasons