Meet Antonia Sullivan from Sprig Knitwear – the knitwear designer who wants to wrap you up in love, colour and nostalgia.
Great quality and clear photo’s are an absolute must. A good cohesive, recognisable shop and of course, you must have well designed and well made pieces. Not forgetting good customer service. Word of mouth is great, if you have a happy customer, there’s no telling how many people they will recommend your shop to. Hopefully they will keep coming back to your shop themselves.
I wanted to be a knitwear designer in my twenties, but the time wasn’t right. Then about four years ago I knitted a tea cosy for a housewarming gift for a friend, who was also opening a shop in London. She loved it and asked me to knit some items for her to stock and it went on from there. I then discovered Folksy and haven’t looked back.