Home NewsUpdates What’s happening at Folksy – July 2011

What’s happening at Folksy – July 2011

by James
Mangle Prints Stuffed Nonsense Jennifer Lilly Hatastic Kate Bowles=

A selection of items from the most visited shops in June

Hi everyone, we’ve been busy this month with lots of behind the scenes development work so we have lots to tell you.  We’ve also been out and about visiting New Designers, we love being able to escape the Folksy office every now and then!   We also launched our Pinterest account which will allow you to participate in choosing our front page items so read on for all the useful updates and statistics from June.

June Statistics

Email newsletter

The latest email newsletter will be sent out on Wednesday 13th July so over the next week we will be doing some work to the mailing list to remve a few bugs in the system.  We have also decided to remove any emails from the list if someone hasn’t opened the last three newsletters.  We hope you enjoy looking at the delightful gifts we’ve put together for you in these newsletters.


This month we launched the Folksy Pinterest account which means that we now have a great way for you to help chose the items for the Featured Items on the front page.  Hilary wrote up a post about how you can join in and help choose the items, you can find the post here.

Development work

I’ll now pass on to Doug to explain the latest piece of Development work…

As people will be aware, last Christmas the site was struggling with the massive increase in traffic that we saw. We managed to keep things running by the seats of our pants, tweaking servers constantly to keep them up and running.  Strategies were put in place to handle that kind of demand, and have been running well since. Folksy, however, is just getting busier and busier, and we need to be taking measures to handle the kinds of demand that we anticipate seeing in this year’s festive season.
To that end, we’ve been looking at how we can break up the core Folksy functionality into distinct services. The end user wouldn’t notice anything different, here, as these services will be integrated to run as one system before they interact with it, but there are a number of benefits that will follow from this work:

  • We will be able to control the resources Folksy consumes with a much finer degree of control, and respond much more effectively to peak demand.
  • It would allow us to create new functionality with greater freedom and speed, as we’ll be able to focus just on the areas we want to develop in.
  • It will make it much more easy to potentially add more developers into the team, should that be required.
  • It will be a solid base for us to scale Folksy to meet demand moving forwards.

This work is absolutely central to the continued growth and greater stability of Folksy, and I for one will be looking forwards to a record breaking Christmas that I can breathe easily through!

Thanks, Doug.

New Designers 2011

Saturday was field trip day for Folksy as we took a trip to London to visit New Designers.  New Designers features over 3500 new makers and designers and we were off to see the best and brightest of the Ceramics, glass, jewellery, applied arts and textile graudates.  We chatted to several makers whose work would be a great addition to the fantastic work on Folksy, we’ll shortly be writing a blog feature about some of the makers who caught our eye.

Sian, our Support manager and resident artist, drew a picture of each of us to be featured on the postcard, can you guess who is who?

How are we doing?

We’d like to know if this sort of update is useful, so do give us your feedback on how we could improve. See you next month!

:) The Folksy Team – James, Rob, Sarah, Doug, Andrew, Sian and Hilary.

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bhmakes July 4, 2011 - 8:50 pm

The pinterest thing is brilliant – its such a good site. Do you know Svpply too? Am going to start curating folksy things on it asap.

This sort of update is not only useful, it’s also interesting :) thank you

littlewrenpottery July 5, 2011 - 3:24 pm

Thanks for letting us know, it would be really useful to know what kinds of items you’ll be promoting in the next month so we can tag our items accordingly. Would be really helpful, thanks!

Sarah July 5, 2011 - 8:56 pm

Hi littlewren, we usually let you know about tags that feature around a major event or theme for that month, if there aren’t any of these (and July is one of these months) then we pick themes for the front page at random, now using some of the pinterest boards the community have chosen.
Folksy General Manager

gardengrow July 7, 2011 - 9:59 pm

Yes, updates ARE useful:)
Getting these snippets of info are re-assuring to sellers and users of Folksy, and I for one appreciate them! I’m new to this site, and this sort of thing makes me feel more comfortable using it.

Paul Bailey July 14, 2011 - 3:38 pm

Yep, these updates are definitely useful! One question, who gets the the e-mail newsletter? You’ve got my e-mail address, but I cannot remember getting one.

Helen S July 15, 2011 - 4:02 pm

Did the newsletter go out? I’ve not had one either and I’m definitely subscribed with my old shopname – I just checked.

susan g July 20, 2011 - 11:14 pm

I haven`t had any newsletters either, for either of my shops

heather aka NiftyKnits July 22, 2011 - 6:43 pm

I didn’t get the newsletter either.

Sarah July 25, 2011 - 10:08 am

Hi, the email newsletter was sent out on Thursday 22nd July. You can tell if you’re subscribed to the newsletter by editing your profile in your account. If the box for the mailing list is ticked but you didn’t receive the email last week then please contact Support and we will see what the problem is.

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