Marketing for Makers

Have you ever wondered how to get the shopping tags on your Instagram posts? In this post we show you how to connect your Folksy shop to Instagram Shopping, so customers can buy your products directly from your Instagram posts and Instagram Stories.

Many of us are still struggling to find our way when it comes to running our own businesses during the Coronavirus crisis. If you’re wondering if or how to keep selling, and how to get the balance right, this article will give you some pointers on where to start

As Day 4’s prompt for Joanne Hawker’s March Meet the Maker 2020 challenge is ‘Branding’, we look back how we got our logo of many colours – and how Folksy’s brand identity has changed over the past decade.

If you’re thinking about going green with your packaging, here are seven ideas for environmentally-friendly packaging for your creative business…

Do you use Instagram Live? If not, is it because the idea of turning the camera on yourself is pretty darn scary? Craft business coach Sara Millis wants to help you overcome that fear and shares her tips for doing your first Instagram Live.