There’s more to selling craft online than just making beautiful things: you need to get your products out there, in front of customers, and make them want to buy. Read our marketing tips for makers to learn how to promote your shop, get featured by bloggers, influencers, on Folksy and in the press.
As Day 4’s prompt for Joanne Hawker’s March Meet the Maker 2020 challenge is ‘Branding’, we look back how we got our logo of many colours – and how Folksy’s brand identity has changed over the past decade.