Product Listing Tips

In this video series we review products listings on Folksy, focusing on one product in each episode, and suggest how it could be improved to increase its chance of being seen and sold. In this episode, we look at a lovely stripy cushion cover by Helen Stuart from Knitted Up North.

In this new video series, we review listings on Folksy, focusing on one product in each episode, and suggest changes that could be made to the title, description, tags and elsewhere, to boost its chances of being seen and sold. We kick off the series with a lovely wee necklace by Oku Designs.

You can now add variations to your listings on Folksy. This enables you to add options or customisations for each of your products, such as inscriptions, necklace chain lengths, personalisation and choices such as a framed or unframed. In this post we show you how to add variations to your products and share hints and tips on how to make them work for you and your customers.

Ever found yourself wondering what on earth SEO is and how to go about it? Read on for our lesson in SEO basics, alongside practical tips for finding the right keywords for your craft and how to use keywords in your online shop to boost your views on search engines like Google and get more sales.

Is there a secret to success when you sell craft online? We’ve put together a beginner’s guide to selling online to get you started on the right track.