marketing for makers

Writing a simple USP is a great place to start when it comes to writing about your business, as it can make a strong foundation for longer pieces and it’s perfect for your Folksy ‘About Me’ section, shop tagline or Instagram bio. Learn how to craft a great one here…

When it comes to getting your products featured in magazines and blogs, it’s all about building relationships with the right people. PR consultant Kerry Law shows you how.

Becks from The Helpful Hustle shares her top tips on how to make your creative business more visible, and how to grow your confidence on camera so you can connect with your customers, amplify your brand values and sell more.

We’ve made lots and lots of Folksy Stickers to jazz up your Instagram Stories. They’re loads of fun to use and an easy way to make your Instagram feel more engaging and interactive. Here’s how to use them.

Many of us are still struggling to find our way when it comes to running our own businesses during the Coronavirus crisis. If you’re wondering if or how to keep selling, and how to get the balance right, this article will give you some pointers on where to start